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Write for everyone Your target group often consists of several France Phone Number List sub-target groups. The same text can be read by academics and the illiterate, both the elderly and the young, and both computer virtuosos and people with little or no digital skills. Your letter France Phone Number List can end up on the table of newcomers who speak other languages, people with a mild intellectual disability and people who are vulnerable due to illness, for example. You have to take all these subgroups into account when drafting and distributing your text. Therefore, try to discover for each group which special points you should pay attention to. If necessary, ask for advice from interest groups. Despite all those sub-target groups, you usually have one core message.

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A communication matrix or fan can help to make these France Phone Number List understandable and accessible to everyone. Describe for each subgroup how you can make your message understandable. Determine which medium or communication channel belongs to which group. If you don’t know this, just ask your target audiences. Don’t just think digitally, but also look for France Phone Number List places where these people often come, such as community centers, supermarkets or waiting rooms of GPs. It is not just about making the information understandable and accessible and putting it somewhere on a website; make sure it gets to the people who need it. – Lea Bouwmeester, former MP and innovator in the field of inclusion, digitization and healthcare 4.

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Be mindful of readers who have difficulties with language France Phone Number List Have you ever nodded in agreement while the other person used a word you didn’t understand? You are then a kind of ‘situationally illiterate’. It happens to me every now and then. Many people (including me) find it difficult to say that you do not understand something. About 2.5 million people France Phone Number List experience this regularly and are a bit ashamed of it. There is a good chance that people in your target group also have difficulties with language. But because it’s such a hidden problem, these people aren’t exactly in your sights. And that is precisely why it is the task of (government) organizations to take this into account in their communication.

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