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The goal dictates the metrics, not the other way around

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The goal dictates the metrics, not the other way around

According to Jack Ades , director of operations of Klein und Gross , given the large amount of information that is created on the internet minute by minute, one of the most complicated South Korea Phone Number List tasks consists of knowing what the metrics will be We must pay attention, because not all the information that is generated will be useful to us.

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The importance of the metrics to which we must pay attention becomes greater when we realize that there are currently 45.1 million Internet users in Mexico , but not all of them will generate relevant information for us.

To know which are the metrics that we are interested in knowing Phone Number List, the first thing we must do is define our objective, whether it is to report (total visits, unique visits, reach, impressions on Twitter , etc.), sell (number of transactions, sales per visit, conversion rate, abandonment due to payment process, customer value, etc.) or capture (rate of registrations, origin of registrations, etc.).

Once we have defined the above, we can design a more attractive site for the Internet user with an emphasis on achieving what we want to achieve in a much more effective and organic way.

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