The potential of Social media Tags social-media companies social networks small-businesses read later favorites 3 adxs udima.es UDIMA. Distance University of Madrid Study degrees. Official master’s degrees online or the doctorate at a distance. The best option to study online. A recent study by Office Arrow reveals that while some small business owners use social media and it positively affects their businesses. Most don’t know how to start using it in their businesses. Moreover. Most do not plan to make any investment until they fully understand the practices. Although they have not paid an expert to carry it out either. In the infographic presented at the end of this article. A large majority (88%) of these small businesses are aware of the potential of Social Media. Of all the companies. 63% claim to be present on social networks and of these. 61% do so on Facebook. 48% on linkedin. 37% on Twitter. 14% on Google+ and 6% on others such as Foursquare .
For This Type of Business Blog Posts Are Also a Powerful Communication Tool
That can help increase the visibility of their companies and their brand on the internet. Offering much deeper information about their activities. Products and services. Which can also be shared on social networks. But. What are the reasons why they are using the media and social networks? 49% to raise awareness or strengthen their brand. 33% to position themselves as opinion leaders. 32% to provide better customer support and 17% to generate reviews or collect feedback on their products. A surprising 31% cite none of these reasons. And the reason is that they don’t know where to start with such a wide range of options. However. Many are still not glass city fcu despite knowing the true potential of social media. Why? The reasons are varied. And among them we find that they do not want to share everything they know or have. They do not know where to start. They believe that it will not help them with their business. That its cost may be very high. As well as that they do not have enough time. Resources or employees to be able to correctly manage or execute their social media strategies. It is evident that despite the fact that the participation and use of social media by small businesses is a growing trend. Many of them have not yet discovered its true potential for their businesses.
Executives Confirm the Increase in the Effectiveness of Social Media
Tags companies social-media companies social networks read later favorites 0 adxs royalcomunicacion.com Royal Communication Marketing and Communication Agency. 15 years innovating for brands 69% of global managers and executives say that their companies have AOL Email List from adopting social technologies (social networks. Blogs. Videos or microblogging) for their effectiveness in marketing. According to a mckinsey report. The data indicates that this represents a 9.5% growth compared to 2010 (63%) and 28% compared to 2009 (54%). Other reported benefits include increased customer satisfaction. Cited by 47% of executives. And reduced marketing costs cited by 43%. The adoption of social technology is also seen as beneficial for internal use: approximately 3 in 4 executives noted an increase in the speed of access to knowledge. While close to 6 in 10 have cited a reduction in communication costs.