I find many accounts on Instagram that are doing a good job, but that have little visibility or followers because they have not defined a good strategy to follow on their Instagram account. Because I have already said it many times and I will continue saying it, having a presence […]
Monthly Archives: March 2021
If you are in this post, it is surely because you have faith in being able to do SEO in social networks and you want useful and effective tricks . Yes?Well, I’m going to give them to you, but there is something else you should know … My goal is […]
Instagram is still the fashionable social network and with so many active accounts on this social network, it is often difficult to stand out and much more to sell. Therefore, it is becoming more and more essential to allocate a small part of the budget to carry out payment actions […]
Today I sneaked into Jessica’s blog. I thank you very much for your invitation to write on it. This week, while I was reviewing the latest data on electronic commerce, I came across the figure from the National Markets and Competition Commission (CNMC). When I saw it, I thought, the […]
🤔 Have you noticed that your posts have less reach? Did your latest posts not have the expected interactions? It is possible that you have committed an infraction and Instagram has banned your account. Do you know what the Instagram shadowban is and what actions you should avoid committing so […]
Instagram continues to grow and is the fashion network of the moment. It has been able to adapt to change and give its users what they look for and want in a social network, so it will surely continue to be one of the most used social networks for a […]
Anyone can have a reputation crisis in Social Networks, even those brands that do not have a presence in Social Networks … And this is so because it only takes a user to be dissatisfied with your service or product to share their experience on social networks. Do you know […]
Investing the time in reading and learning about something that helps us improve our digital project or about the world of digital marketing, for me, is always a success. I love to read. I confess that I always have a book in my hands and that, for some time now, […]
In June 2018, Instagram launched an Instagram application to share longer videos on this platform, introducing some significant changes with what is its supposed competition (YouTube). This app is IGTV or Instagram TV. Currently, Instagram continues to strengthen IGTV, and introducing changes: added the option to share stories , activating […]
One of the keys to creating effective campaigns on Facebook and Instagram Ads, getting results and without spending more money than necessary, is knowing how to segment properly. Do you know how you can properly target your Facebook and Instagram Ads?CLICK TO TWEET The first thing you should do to […]
It is very important to create an optimized biography on Instagram to get those users who reach your profile, stay and follow you. And, for this, they need to know and know what they will find in your account. Do you use the featured stories on your Instagram profile to […]
When something is not working properly, the expected results are not being obtained or you want to make a change in strategy, you have to carefully analyze what is happening. Audit in social networks: what it is, why audit your social profiles, how to do it step by step and […]
If you want your strategy to be effective and to be able to sell more, you must know who your buyer persona is, because if this is not the case, you are going to waste resources in reaching people who are not without obtaining results or obtaining less than if […]
If you want your Instagram account to work well, you cannot forget about this type of format, since, on Instagram, users have different types of behavior when consuming content : there are those who only consume content from the news section or of the feed, there are those who only […]
When I told my parents that I wanted to be a Community Manager, they looked at me as if I spoke Chinese , but they supported me without knowing how to help me or what I was going to do. My first job (well, internship) was as CM, and after […]
Currently e-commerce has become one of the most important parts in the business model of any company . Digitizing practically any type of company is today a ” must ” and the key piece that acts as the nucleus is your site . If we continue in this line, the […]
Do you know that you can spy on your competition’s ads without them knowing and for free ? Be careful, I am not telling you this so that you can do exactly the same as your competition, but so that you can analyze what they are doing, how they are […]
If you are using your Instagram account in a professional way (whether you are a personal brand or a company) you should know the statistics of your account, your publications, your stories and your IGTV or Instagram TV videos. Because the actions you take on social networks must follow a […]
When you start working with a new brand or a new client, we need to have information about it to be able to do it professionally and with a personalized strategy. Haven’t created your briefing yet to collect the information you need to know from your clients for a good […]
Due to the large number of web pages on the Internet, it is often difficult for them to find our business or for them to click on ours from all the results obtained in a search. You still don’t have your business file in Google My Business? I show you […]
Instagram does not stop releasing news to please users and one of the latest that it has released (and that we have been waiting for a long time) is Instagram Reels, the copy of Tik Tok that allows you to create, edit and share short videos. This novelty is something […]
Do you know what you are going to post tomorrow on Facebook? And on Instagram? Thinking about what you are going to post on each of your social networks every day can waste a lot of time.Therefore, if you do not want to waste time when publishing or scheduling content […]
Internet users tend to be more informed when buying about what they are going to buy and there are more brands offering similar products or services, so, sometimes, online sales can be complicated. But don’t worry, there are several strategies that can help you to be the option chosen by […]
A few months ago we told you all about augmented reality filters and how to create them . If you have followed our advice, you will have a perfect effect to increase the engagement and reach of your brand, but to exploit the potential of AR filters to the maximum, […]
Having a presence on social networks has become essential for companies, but having a profile on all social networks may not be the best option (especially if you cannot properly manage all of them or leave some of them abandoned …). To do this, you need to know what each […]